Writing a Business Plan (Iowa State University)"Although a comprehensive and well thought out business plan is important to the success of your business venture, many people drag their feet when it comes to preparing one. They assert that the market changes too fast for a business plan to be useful. However, you cannot adjust your plan due to a changing market conditions if you don’t have a base plan to start with. Without a plan you will spend your time going from crisis to crisis without looking at the long-run future of your business. The major reason people don’t want to write a business plan is that it is extra work that they don’t find enjoyable. But if you are serious about creating a successful business, you need to be serious about creating a good business plan."